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The Risk of Waiting Until You're Ready

  • Writer: Artist of the Year Awards
    Artist of the Year Awards
  • Jul 15
  • 2 min read
Black-and-white portrait drawing by Cara Roberts, Best New & Emerging Artist 2025, alongside the title 'The Risk of Waiting Until You're Ready' and the VAA Artist of the Year Awards logo.

Perfection Is a Moving Target


There is a quiet moment that almost every artist knows.


The work is complete - or close enough. It has been photographed, revisited, adjusted, and perhaps even questioned a dozen times over. The application form is open. All that remains is to press submit.


Yet that final step can often feel like the hardest.


Artists are, by nature, reflective. We see the imperfections that others overlook. We notice the brushstroke that could be softened, the composition that might be stronger, the sculpture that could benefit from one final adjustment. We convince ourselves that another month, another course, another body of work will make us more deserving of the opportunity.


The trouble is, creative confidence rarely arrives all at once. More often than not, it grows because we take opportunities before we feel entirely ready for them.


Recognition Creates Momentum


Many artists assume awards exist solely to celebrate those who have already "made it". In reality, the most meaningful prizes do something far more valuable - they create momentum. They introduce artists to new audiences, connect them with respected industry professionals, and provide recognition that can become the catalyst for the next stage of a creative career.


That philosophy sits at the heart of the VAA Artist of the Year Awards. Open to artists working across a wide range of disciplines and at every stage of their creative journey, the awards champion artistic excellence while also supporting long-term professional development. Alongside a prize package worth over £10,000, entrants have the opportunity to gain mentorship, specialist training, industry recognition and valuable exposure that can help move a practice forward.


Perhaps most importantly, every submission is seen. This year's judging panel brings together an exceptional breadth of experience from across the contemporary art world, including Adwoa Botchey and Solomon Adebiyi of Adeche Atelier, artists and TV & Canon Best Original Content Creators; Jaime Domínguez, multidisciplinary artist and the Artist of the Year 2025 Overall Winner; Mollie Balshaw and Rebekah Balshaw, artists, curators and directors of Short Supply; Véra Kempf, Co-founder of Singulart; and Annamieka Hopps, Product Education Specialist at Artwork Archive. Collectively, they represent a wealth of perspectives, ensuring each artwork is considered with care, curiosity and professional insight.


Recognition matters, but so does simply being seen. Whether an artist is emerging, self-taught or well established, submitting work is an act of confidence in itself. It says that your practice deserves to be part of the conversation and that your work is worthy of consideration.


The Biggest Risk Is Not Entering


Waiting until everything feels perfect can be a surprisingly effective way of standing still.

There will always be another painting to finish, another idea to explore, another reason to delay. But careers are rarely defined by the moments we waited. They are shaped by the moments we chose to step forward despite uncertainty.


The submission window for the Artist of the Year Awards will close soon. If you've been hovering over the application form, wondering whether your work is quite ready, perhaps the better question is this:


What if it already is?


Could you be the next artist of the year? Apply today to find out.


 
 
 

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